YES x Anna Lewandowska
Communication StrategyCreative DirectionEventsDigital PR
For YES x Anna Lewandowska, we co-created a new communication platform around the concept of 'OH YES' - a celebration of modern femininity, empowerment, and individuality.
We led the full strategic and creative direction of the campaign: from concept development and content production, through an annual digital PR strategy and non-standard activations, to an immersive launch event.
The campaign strengthened the brand's premium positioning and built an authentic emotional connection with its audience.
"Digital Curators impressed us with their professionalism and experience in executing digital projects. I am confident that together we will create a campaign that will not only stand out but also be effective!"
